Building a design system to enhance team collaboration and unify design workflow.

PROJECT oVERVIEW

Feedback is a web-based platform by Ruminate that connects small food producers with evaluators, offering timely, comprehensive, and consistent feedback that empowers small producers to make informed R&D decisions, adapt to market trends, diversify product lines and boost sales.

When I joined Ruminate as a UX designer, there are too many different fonts and components which makes it hard to iterate the previous designs. Seeing the problem, it was high time for a consistent design system.

mY ROLE

UX Designer

tIMELINE

May 2024 - Aug 2024

TEAM

5 Designers, 3 Project Managers

tOOLS

Figma, Notion

TARGET uSERS

Connecting producers and evaluators

The feedback is a platform to bridge small food producers such as cheese makers, chocolate makers with professional evaluators to help them improve food quality and make better decisions.

pROBLEM dISCOVERY

Time for change: Too many variants!

To raise awareness of the rising issues of inconsistent design components, our design team performed a comprehensive audit of the current design components. I created a visually striking collage that showcased the diverse array of various styles within our product, highlighting the fragmented nature of our offering and the resulting confusion for our users.

DESIGN SYSTEM

How can we keep it consistent?

I initiated holding meeting with our clients to finalize the branding to have a foundation style of the design system. After 2 weeks of discussion, our client decided to go with neuebrutalism style with vibrant color palette and noticeable color contrast.

FINAL OUTCOME

Consistent design of forms

The design system is still in progress, and constantly being iterated on. With the new components that were implemented, it saved the future team's iteration time and enhanced consistency of design across the platform.

Congrats, you made it to the end of the scroll! 🥳

Let's connect if you have questions or a project in mind.

© 2025 • Elena Xue | Created with Jazz Music 🎵 & Boba🧋

Congrats, you made it to the end of the scroll! 🥳

Let's connect if you have questions or a project in mind.

© 2025 • Elena Xue | Created with Jazz Music 🎵 & Boba🧋

Congrats, you made it to the end of the scroll! 🥳

Let's connect if you have questions or a project in mind.

© 2025 • Elena Xue | Created with Jazz Music 🎵 & Boba🧋